projects
project
next level fuel
Next Level Fuel is a web app I designed and built to help Division I athletes gain lean weight using the food in their campus dining halls. The idea started at home. My son plays wide receiver at Missouri State, and he needed a simple way to fuel his training without adding stress to a packed schedule. Most meal plans ask you to count calories or cook. College athletes have time for neither. Next Level Fuel gives you a daily plan built from real dining hall menus, and it takes less than 30 seconds a day to follow.
Client: Personal
Project type: App Design
Year: 2025
Link: nextlevelfuel.app
Category: Branding, App Design
The logo wraps a shield around rising bar graph columns topped with green flame. A silver arrow cuts across the shield and points up and to the right. Each piece speaks to the athlete. The shield stands for protecting your body, the bars show your gains, and the flame is the fuel. I set the name in heavy italic type that leans forward like a player in motion. Bright green on black gives the brand the energy of a locker room instead of a diet app.
I designed the logo in full color, solid black, and an icon only version for small spaces like the app icon and social profiles. Inside the app, you see today’s meals, your weight check ins, and a chart that tracks your gains week by week. Cards show your current weight, total gained, weekly average, and the time left to reach your goal. The screens stay clean and white so you can read them fast between class and practice. I also built a mobile landing page and promotional graphics that lead with one clear message. Gain weight the smart way, with no calorie counting and no guesswork.
